About us

we know swimwear

Since 1984, Everything But Water has helped women find swimwear that fits beautifully, feels confident, and reflects their personal style. As the country’s leading specialty swimwear retailer, we’ve built one of the largest curated selections of designer swimwear, resortwear, and beach accessories—all chosen by experts who know the category inside and out.
Our associates are swimwear specialists. They understand fit, support, construction, and fabrication, and they’re trained to help every customer discover styles that complement her body, her destination, and her lifestyle. Whether you’re shopping for your first vacation in years or building a wardrobe for an entire season, we’re here to make finding the right pieces feel effortless.
Our assortment spans hundreds of designer and exclusive styles, from bikinis, one pieces, tankinis, and bra-sized swimwear to dresses, cover ups, sandals, hats, and accessories. Alongside the world’s leading swim and resortwear designers, you’ll also find our exclusive brands—including MaxSwim®, Summerful®, and Cerulean Sea®—created to offer exceptional fit, quality, and style you won’t find anywhere else.
Today, Everything But Water serves customers through boutiques across the United States and online, bringing decades of swimwear expertise to wherever women shop. We believe swimwear isn’t simply something you pack for vacation. It’s the beginning of every unforgettable getaway, every weekend by the water, and every moment spent feeling confident in your own skin.

what our customers are saying

Shopping for swimwear has never been so effortless in this wonderfully stocked store. I explained exactly what I was looking for and within minutes was presented with 3-4 to try on. The service person could not have been nicer. I walked out with what felt like a custom fitted swimsuit, & believe me, typically I'm not an off-the-rack, easy to fit person. - Norma Smith
A huge thank you to the Everything But Water Associate
who helped me find two gorgeous swimsuits that
have given me more confidence than I probably deserve.
I felt like a million bucks all week. - Jess

Everything But Water at a Glance

  • 40+ years specializing exclusively in women’s swimwear and resortwear
  • 70+ boutiques across the United States
  • Hundreds of designer brands and exclusive styles
  • Swimwear specialists trained in fit and styling
  • Exclusive collections including MaxSwim®, Summerful®, and Cerulean Sea®
  • One of the largest curated selections of women’s swimwear online