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Everything But Water is the leading swimwear specialty retailer in the United States. For more than 40 years, we have served hundreds of thousands of customers online and across our stores coast to coast, refining our understanding of fit, fabrication, support, and silhouette along the way.
Through decades of hands-on fittings and curated brand partnerships, we have developed unparalleled knowledge of what makes a swimsuit truly flattering, supportive, and confidence-boosting. We handpick only the best designers and collections that meet our high quality standards, and we also offer resortwear and accessories for the complete vacation wardrobe.
Swimwear is a category where construction, fabric, and proportion make all the difference. This guide reflects our expertise — from care and chlorine protection to fit, coverage, and specialty sizing — so you can shop with clarity and confidence.
Swimwear Care & Longevity
How to preserve color, stretch, and structure. Learn how chlorine affects lycra, how to rinse properly, how to prevent sunscreen staining, and how to extend the life of high-quality swimwear.
How to Shop for Swimwear
Expert guidance on measurements, sizing, compression, dressing-room checks, and how to choose silhouettes that feel secure and confidence-boosting. Includes in-store fitting guidance and online tools such as our Perfect Fit Finder™ and Fit Predictor.
Swimsuits by Body Type & Proportion
Strategic guidance for athletic builds, straight silhouettes, hourglass proportions, broader shoulders, wider bottoms, petite frames, shorter torsos, longer torsos, pregnancy and postpartum, and mastectomy considerations.
Coverage & Silhouette Guide
Minimal vs moderate vs full coverage explained. Rise comparisons (low rise vs mid rise vs high rise), leg cut differences (high leg vs classic), side coverage, waistband construction, and decision tools to help you choose with clarity.
Construction & Fabric
What distinguishes high-quality swimwear: four-way stretch, durable elastics, supportive linings, engineered seaming, and why premium construction leads to better fit, longevity, and confidence.
Everything But Water offers unparalleled breadth in fuller bust swimwear, curated with our expert eye plus our own collection, MaxSwim — a figure-flattering, chic C – G cup bikini collection that is a fan-favorite. Our fuller bust swim is beautifully curve-flattering and exceptionally supportive without sacrificing style.
We also carry an extensive assortment of silhouettes with generous stretch and length for longer torsos, adjustable designs for customizable comfort, and styles suited for evolving body needs.
Swimwear is unlike most other apparel. It must perform when wet, hold its shape under movement, and feel secure while remaining comfortable. Construction, proportion, and fabric quality are not cosmetic details — they determine how confident you feel in your swimwear moment.
This guide exists to give you clarity — so you can choose with intention, shop with confidence, and find a swimsuit that feels exceptional.